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Kliktron

A full brand partnership for an advertising company — building a true identity, strategy and cultivation engine from discovery through ongoing activation.

Category

Advertising Company

Year

2023 — Present

Engagement

Full Brand Partner

Behance

View gallery ↗

Project scope

What we delivered.

A complete engagement spanning all three disciplines of the Fundamental Brand Design Model.

Approach

From discovery to a brand worth joining.

01 · Strategy

Define the true brand

Through discovery sessions we articulated Kliktron’s Brand Heart, true audience and a commitment matrix — a clear foundation for everything that followed.

02 · EX-ID

Design the experience

A bold visual identity, colour system, typeface and supergraphics turned the strategy into an authentic, recognisable experience across touchpoints.

03 · Cultivation

Cultivate & activate

A cultivation strategy and campaign runway kept the brand directed, relevant and prospective — sustained through ongoing brand management.

Gallery

Selected outputs.

Placeholder visuals — replace with project imagery exported from the Digdeo deck or Behance.


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